How To Leverage Instagram To Boost Your Brand?

Instagram is rapidly becoming the social media platform of choice for companies of all sizes, with over 600 million users worldwide.

This is worth 600,000,000! Wow, that’s a very large sum. And that’s not even the end of the staggering numbers…

More than 300 million individuals all around the world use Instagram on a daily basis, making it the fastest growing social media network.

There is a significant amount of interaction with Instagram brands.
Doesn’t that sound incredible? Where do you find the time to focus on Instagram marketing, though? When it comes to Instagram marketing, you have a lot on your plate, from planning and editing to posting and interacting with your followers.

We’d be happy to show you how to maximise your Instagram presence while minimising your time spent there.

In this piece, we’ll go through nine efficient ways to promote your business on Instagram and help you get better results in less time.

Use a computer instead of a mobile device to make Instagram posts

The proliferation of useful resources has made social media management far less laborious than it was even only a few years ago. While Instagram’s web app isn’t yet ready for posting, there are plenty of third-party apps that make it possible to draught and edit photos and videos for Instagram on a computer.

Instagram post creation on a desktop computer can be a huge time saver. This is why:

When compared to doing so on a mobile device, creating graphics or editing pictures on a desktop computer can be a lot more efficient process.
Most Instagram scheduling solutions spare you the trouble of moving images and graphics between your computer and mobile device.
You may use Buffer to schedule an Instagram post from your computer, along with uploading a picture. You’ll get a notification on your phone when it’s time to post, and we’ll send the photo to your phone in advance.
Here are some helpful image dimensions to keep in mind when composing Instagram posts on a computer:

  • Resolution: 1080 pixels wide by 1080 pixels tall
  • Picture dimensions (1080 pixels wide by 1350 pixels tall)
  • A horizontal image with a resolution of 1080 by 566 pixels.

Fast, authorised re-posting is encouraged

Crowdtap, a marketing startup, and Ipsos, a worldwide research firm, concluded that user-generated material is more memorable and trustworthy than traditional and non-user-generated media by a margin of 35% and 50%, respectively.
We’ve discovered that reposting community photos on Instagram is a wonderful method to spread user-generated content. Our Instagram following grew by 300 percent in just three months because to this method. (If you’re interested in seeing a little video explaining how our social media manager, Brian Peters, selects the most engaging user-generated content for our account, go here.)
Capture the image on your mobile device.

  • Remove the excess space around the image by cropping it.
  • The caption can be copied and pasted or typed.
  • Customise a caption
  • The last step is to share the material created by the users.
  • You may avoid doing any of that laborious work by using apps like Buffer and Repost. To repost an Instagram photo or video, all you need to do is open the app, copy the Share URL, and paste it into Instagram. The software will automatically create the post for you, complete with the photo and the initial caption.

How to Repost on Instagram is explain?

A friendly reminder that you should always seek the original poster’s permission before reposting their work.

Prepare your gallery’s layout in advance.
It may be more effective to plan your posts in advance with your overall social media strategy in mind, rather than trying to come up with ideas on the fly each day.

In addition, Instagram is evolving into a curated platform, where users only share the best photographs they’ve taken in accordance with predetermined themes. So, make sure your profile gallery is well-organized and consistent.
Keeping these in mind as we design the gallery will help us achieve our vision. I’m hoping this describes the energy of our gallery.
Instagram marketing strategists have access to a wide variety of useful tools. One of the most common things people want from Buffer is for it to work with Instagram. As a result, we have decided to implement a grid preview. Listen in!

Use tools to divide content production and promotion

It’s been said that one of the best ways to get more done is to focus on just one task at a time.
Sophie Leroy, a professor of business at New York University, found that moving your focus, however briefly, has an impact on your performance. We experience a non-trivial decrease in cognitive ability called “attention residue” whenever our brains switch to a new task from an old one.

Write seven days’ worth of content

The goal of the time management strategy known as “batching” is to boost focus and output. It’s intended that similar activities that call for similar means be completed in tandem.

Author of Deep Work and Georgetown University computer science professor Cal Newport tried a day in which he was mandated to work in batches.
When used to Instagram marketing, this strategy could entail coordinating content production and publication in bulk, as opposed to posting multiple times each day. The time required to create the postings from scratch every day might be somewhat disruptive.

Apply the same editing filter

Use the same filter and/or modifications on the majority of your photos, if not all of them, to save time and create a uniform profile gallery.

When posting to Instagram, the editing process often takes up the bulk of the time. Saving time on post-production is as simple as applying the same filter or set of adjustments to every image. You’ll save time, and your Instagram feed will look more professional, if you do this.