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Category: Instagram

8 Effective Ways to Use Instagram TV To Promote Your Business

I’m a massive believer in experimenting with new technology, particularly those that have the potential to have a significant influence on our daily lives, such as IGTV. As a result, I knew I couldn’t ignore Instagram’s announcement of IGTV. They are essentially competing with YouTube, & what is astonishing and frightening is that Instagram has grown to 1 billion users since its inception in 2010. In comparison, YouTube has 1.9 billion subscribers, founded in 2005.

What on earth is IGTV?

It is an acronym for Instagram Television. If you’ve not seen it all in action yet, you can now establish your channel within the Instagram application or watch through a separate IGTV app or on your PC/Mac. You may immediately begin publishing vertical videos, yes, native vertical videos. It makes perfect sense, given everything that we do on the phone is in portrait or vertical format. The applications we use, the messages we send, the texts we get, the podcast we listen to, and the books we read — everything is in vertical mode; that is how our smartphones operate. And we are entirely reliant on our cellphones! According to a blog article,

1. There are nearly 3.5 billion unique users of mobile as of August 2017. Statista

2. On average, users spend 69 percent of the median time on their cellphones

3. By 2020, mobile devices will account for 80% of worldwide internet usage. Zenith

4. Individuals spend 50% of their time on digital media on smartphone applications.

That is insane!

With this in mind, I feel that Instagram — AKA Facebook now that they control it — and their decision to develop IGTV are pretty prudent. How can you make the most of IGTV? It’s effortless to use, and videos don’t have to be as ‘finished’ as they have become for many YouTube companies, influencers, and content creators. Still, they can seem rawer over Instagram stories.

Approach your actions strategically

IGTV may or may not be the medium for you, but it’s worth a shot if you currently publish content. You film them on your phone and then edit them with a video editor to improve their appearance or add more footage & music before uploading them directly to IGTV from your phone. Also, one of the perfect ways to use it is to buy IGTV likes for your Instagram handle easily.

I strongly advise you to concentrate your efforts on the following using IGTV:

1. Always add value — through insight, advice, strategy, or wisdom — by adding a personal touch. Give, give, and give some more.

2. If you are not in the mood or prepared for 1, then amuse others by bringing pleasure, laughter, and happiness into their life.

3. Increase awareness of what you do by introducing yourself and telling them who you serve & why you do what you do.

4. Showcase your work in a lighthearted manner and have others do this for you- I’ve already seen video testimonials and comments from consumers in the form of video interviews.

5. Repurpose your work – utilize it to immediately broadcast his podcast, while others are modifying or just placing their horizontal films into a vertical background.

6. Stand out – combine your Instagram stories into one fascinating video with music.

7. Treat it as if it were a Facebook live, then share your video afterward on your Facebook account or group for further interaction.

8. Always add a call to action (CTA) that directs them to your website, products, or a type of information where they can learn more.

I hope this has provided you with some insight into how to use this new tool properly.

5 Key Instagram Video Formats You Must Know

In any industry and of any size, social video can provide businesses with a powerful marketing tool for increasing audience engagement, conversions, and revenue. In fact, video has become such a valuable marketing tool for 86% of marketers that it has become an integral part of their strategy.

It is possible for video marketing to increase your business revenue in a big way when combined with social media marketing, but this is not the case for all brands. You do not want to invest time, money, or resources into creating content that your audience will find irrelevant or uninteresting. In order to avoid this problem entirely, you must determine what your audience responds best to, and build your content calendar accordingly. To simplify and streamline your content creation process, we have developed the following resources:

In-feed video posts

Video posts within the Instagram feed have been a staple in Instagram’s content since 2013. You can boost engagement on your Instagram business page by adding organic or paid videos. You can raise the number of likes, views, comments, shares, and saves by uploading videos. The shareability of video exceeds the shareability of links and text by 1200%. Therefore, posting regular videos can help boost your engagement and, in turn, help you reach more users. An in-feed video is a highly effective way to create public awareness about a campaign, a new initiative, a product, etc. When there is less engagement , you can enhance your videos and buy automatic real Instagram likes to make more people click and watch the whole video.

Instagram Stories

Since Instagram Stories were introduced in 2016, more than 500 million users have used this feature daily. In recent years, Instagram’s developers have modified this feature to provide users with a range of different ways to interact with their followers. During the creation of a Stories post, you could add poll stickers, question stickers, emoji sticker, quiz stickers, or chat stickers to encourage your users to engage with your content. You are able to use swipe up links that take viewers to your pricing page, blog post, or any other relevant URL if you have a business account or at least 10,000 followers

Instagram Reels

A new feature called Reels was introduced by Instagram in August 2020, partly to compete with TikTok, a video platform with increasing popularity. You can customize reels with songs from the Instagram music library, augmented reality effects, countdown timers, and other features. Reels by Instagram are short 15-second videos that consist of multiple clips.


IGTV is a video-focused feature that has been accessible since 2018. Users of IGTV have the opportunity to publish and save long-form content without the need to first perform an Instagram Live. Content on IGTV can be fully customized, just like that of other video features. The feature could be utilized to produce how-to videos, tutorials, product releases, news releases, and more from a business perspective.As well as being able to track the analytics of these videos, Instagram also makes it easy for you to do so. By viewing the insights section within IGTV, you are able to track engagement metrics such as views, likes, and comments.

Instagram Live

You can broadcast content and engage with your followers in real-time through Instagram Live. The creation of Instagram Live videos is a great way for businesses and influencers to interact directly with their audiences. A video feature like this could be used to provide answers to questions, organize fundraisers, host panels, and more. In addition, after the Instagram Live event concludes, you have the option to download and store the recorded event on your profile.


To achieve your goals, you should use these different formats of content and tailor your videos to your target audience. With the exception of some proactive market research, all you can do is monitor the performance of your content and bring it into line with your marketing strategy as necessary.

4 Unbelievable Tips To Promote Your Business On Instagram

Instagram is one of the popular Social media networks in the competitive world. Nowadays, it is a part of everyone’s life. More than 1 billion people are active on Instagram every month. Additionally, many marketers are using Instagram to enhance their business and generate more sales on Instagram shop. 

Instagram offers many features to promote your brand Instagram. You can use Instagram Stories, IGTV, and the latest reels to increase your brand awareness. Instagram TV is one of the most valuable features that allows you to create long videos to attract your audience and get more likes for your IGTV videos.

If you want to make your Instagram TV videos viral on the platform, you should get higher likes and views for your videos. Buy IGTV views to get real high-quality views for your videos, and it will make your video go viral on Instagram. 

To get started your business on Instagram, you can use these five unique tips to promote your brand on the platform and get more followers to your Instagram account. 

1. Analyze Your Audience

Creating compelling content without finding your target audience will not help you reach your Instagram business goals. To succeed on the platform, you need to understand your audience to build a successful Instagram marketing strategy. Are you thinking about how to find your target audience among a huge number of Instagram users?. 

Instagram analytics is the best tool for finding your target audience without spending more money and time. Through Instagram insights, you can know everything about your video performance. With this, you can see your content impression, reach video views, and save. Additionally, it will allow you to see your website’s clicks and follower activity. 

2. Use Relevant hashtags

Hashtags are the essential tools to increase your content visibility and help you to receive more likes and views for your content. Tag your post with another account and make people find your content easily. You can use trending hashtags to get more traffic to your account. Hashtags are one of the essential features in any social media network to increase your content visibility. You can use five target hashtags to get better results instead of using 25 and more.

 Avoid using non- trending hashtags because Instagram is an ever-growing platform, so updated content and hashtags will help you rule Instagram. Use general and branded hashtags to improve your business on Instagram and get new followers to your account. 

3.Know The Best Time To Post

 Posting at the best time will help you to increase your brand visibility and engagement for your videos. According to the research, posting content when your audience is most active on Instagram will help you reach your target audience. 

Create a poll and ask your audience when they are most live on Instagram, or you use Instagram insights to know when your audience is active on the platform. Post content at the best time to increase your content engagement and improve your business on Instagram. 

4. Change The Content Style

Just sharing photos and videos of your product will not make your audience to buy. Instead, you need to share quality and creative content to reach more audiences on Instagram. If you are new to the platform and trying to enhance your business on Instagram. You can choose Instagram reels to create quality videos about your brands. 

Make effective reels content to get more reels likes and attract your target audience. You can buy Instagram reels likes to increase your likes quickly to your videos. Here are trending reels content ideas to reach new followers to your account. 

  • Share Behind the scene videos
  • Upload user-generated content
  • Make influencer content
  • Motivation images
  • Contest and giveaways
  • Give solutions to problems

It is the most popular way to create attractive content ideas to reach more audiences to your Instagram profile. Use the four valuable tips to drive more traffic to your business and succeed on the Instagram marketing strategy. 

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